We don't typically write blog posts for distribution updates, but in the interest of getting our chips into your hands with minimal hassle, we felt like we had to let you know!
Without further ado, these are the five chains on the map (and an additional two, which we're also launching into shortly):
In total, this amounts to more than 1,000 new stores. We're really excited to be in these accounts, because it means that our existing Siete family (yup, that's you guys!) will have an easier time finding chips and, hopefully, we'll be able to adopt some new members into the fam too. When we started Siete, one of our goals was to make Mexican-American food easily accessible to all shoppers, regardless of their dietary restrictions. Expanding into these new stores inches us closer to that goal! We'll see you in the aisles. :)
Be sure to check out our store locator to find the store closest to you.