Ejido Forest Protection Project

Project Overview

It’s a big, beautiful world, and we want to do our part to help keep it that way. In order to become a more sustainable brand, we’ve partnered with EcoCart to help offset our carbon emissions. EcoCart is helping us support forest regeneration in Puebla, Mexico, through the The Puebla Project.

The Puebla Project reinvests carbon revenue generated through online sales and shipping (this is reflected in the extra, optional expense shown at checkout) into the Puebla community. This small contribution means increased access to clean water, education, health care, and improved standards of living for our familia in Puebla.

Mexico Map
man looks up in tree

Why Puebla?

  • As a Mexican-American familia, our ties to Mexico date back to the Garzas, Grandma Campos, and beyond. It’s where the inspiration for flavor, textures, and form for our heritage-inspired foods come from; it’s where our family’s love of vibrant colors and patterns—otomi, god’s eye, serape and otherwise—is inspired by; it’s where our strong ties to music, food, family and connection started.  

benefits & Sustainability

  • Protection of 300 species of birds, orchids and other rare flowers, wild boars, white-tailed deer, and the puma—all dangerously threatened by deforestation

 

  • Local job creation and education of forest restoration and carbon effects of day to day activities

 

  • Rewards for those living closest to the forest for their management and restorative efforts while preserving the natural capital of the area
UN sustainable development goals

Mil Gracias, to our partners!